FCC Portfolio Marketing Consultant (Remote US)
About the position
Responsibilities
- Develop portfolio- both solution level as well as product level strategies and build global go-to-market strategy that support major revenue streams and adoption goals.
- Drive alignment across product and business teams for the purpose of unifying our vision and goals for the buyer experience across our entire portfolio.
- Partner with cross-functional team leaders to develop go-to-market plans globally and support a team quarterbacking launches to drive adoption of our solutions.
- Inspire action through data-driven insights and execute with operational rigor and efficiency.
- Lead the research on technology, market and competitive trends to inform plans and create new value propositions.
- Evangelize and pitch new messaging ideas to cross functional teams and executives.
- Communicate user needs and perspectives to the broader organization - serve as the voice of the customer for product and sales.
- Lead the crafting of compelling stories, content and images for launch materials, website, and sustaining marketing programs.
- Launch products worldwide in conjunction with regional marketing teams and public relations & communications team.
- Lead the analysis of user feedback and operational data and integrate key insights back to product/ sales and marketing teams.
- Develop and own product positioning and messaging specifically to our sector channels.
- Create segment-specific sales and marketing content to go after new business in key growth markets.
- Understand the needs and buying patterns of our core market segments to build compelling value propositions for our payments & compliance products and brand.
- Understand the competitive landscape and be the expert on our competition and how they are positioned in our market.
- Act as Thought Leader for our portfolio of products internally and externally, including supervision of written work production to support company's views.
Requirements
- 10+ years of experience in product marketing or related roles, with a proven track record of developing and executing successful go-to-market strategies.
- Bachelor's / Master's degree in Marketing, Business Administration, Communications, or a related field is ideal with combined demonstrated experience in the field.
- Proven experience in developing and executing portfolio-level and product-level strategies, including global go-to-market plans that drive major revenue streams and adoption goals.
- Demonstrated ability to drive alignment across product and business teams, partner with cross-functional leaders, and quarterback launches to ensure unified vision and goals for the buyer experience.
- Strong analytical skills with the ability to inspire action through data-driven insights, execute with operational rigor, and integrate user feedback and operational data into product, sales, and marketing strategies.
- Expertise in researching technology, market, and competitive trends to inform strategic plans, create compelling value propositions, and understand the competitive landscape to position products effectively in the market.
- Extensive experience in developing and owning product positioning and messaging, creating segment-specific sales and marketing content, and launching products worldwide in collaboration with regional marketing and public relations teams.
Benefits
- Comprehensive, multi-carrier program for medical, dental and vision benefits.
- 401(k) with match and an Employee Share Purchase Plan.
- Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs.
- Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity.
- Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits.
- Health Savings, Health Care, Dependent Care and Commuter Spending Accounts.
- Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice.
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