Social Media and Content Creation Coordinator
Roller Rabbit is a feel-good company that emphasizes joy and community. They are seeking a Social Media and Content Creation Coordinator to manage social media platforms, engage with the community, and drive brand loyalty through content creation and community management.
Responsibilities
- Manage all social media platforms by assisting in the creation of content and owning the scheduling and publishing process (Includes: Instagram, TikTok, Facebook)
- Timely response (48 hour) to fans/followers/consumers’ comments on paid and organic social posts across FB, Instagram, and other social media platforms
- Cultivate relationships with our community through these platforms in our brand voice with the goal to drive conversion and brand loyalty
- Bring fresh ideas to the marketing team to strengthen the bond of our community and consumers and build the brand movement
- Assist in content curation and idea generation to support product launches, GWP and social focused campaigns (i.e. 12 Days)
- Execute on all aspects of influencer outreach and seeding processes
- Enable growth and strength of our community by assisting in special projects to help continue to growth the brand voice on new social media platforms (i.e. TikTok, mobile, etc)
- Stay up to date on all social trends and growth techniques on all social platforms to grow the community
- Conduct monthly performance analyses of social media posts, paid media and blog to identify social content resonance, channel performance, click to conversion, and campaign effectiveness
- Track performance against key KPIs across these platforms to optimize and grow
- Find efficiencies while building a best practices community management playbook (inclusive of applications, marcos, and tricks of the trade)
Skills
- Bachelor's Degree in Communications, Marketing, PR or advertising (or a related field)
- Experience using social media management/analytic tools (i.e Unum, Sprout, Shopify Analytics etc.)
- 1-3 years experience creating content and managing social media platforms
- Expertise with Instagram, Facebook, Twitter, Linkedin, Snapchat, Pinterest, TikTok
- Real time response is in your DNA
- Enthusiasm for women's wear and passionate about the brand and mission
- Detail Oriented
- Highly organized
- Able to multi-task
- Strong individual work ethic with ability to work as part of a team
Benefits
- Medical, Dental & Vision Insurance
- Roller Rabbit Discount and Allowance
- Unlimited PTO
- Hybrid work schedule - 3 days in office 2 days remote
- Weekly lunch in office
- Summer Fridays
Company Overview