Senior Meta Ads Mediabuyer

Job Title: Senior Meta Ads Mediabuyer Job Type: Full time, Remote

About the Company

We are a fast-growing global performance marketing agency with deep expertise across the digital advertising landscape and the adtech ecosystem. We operate a high-scale Mediabuying engine, focused on delivering strong, profitable results across international markets.

We are currently expanding our Dating vertical, promoting both in-house and third-party offers. Today, we operate 10+ Meta ad accounts, with a clear goal to scale this to 50+ active, profitable accounts.

Our work is Meta-first, performance-led, and execution-heavy - not brand marketing.

The Role

Because of this growth, we are looking for a Senior Meta Ads Mediabuyer - someone who can independently own performance end-to-end, initiate new marketing angles, and lead large-scale A/B testing across creatives and funnels.

This is a hands-on senior role, not a learning position.

You enjoy analyzing patterns, forming hypotheses, launching tests, and turning insights into profitable actions. You thrive in fast-paced, performance-driven environments, know how to maximize EPCs through smart optimization, and are comfortable making independent budget and scaling decisions.

In this role, you are expected to act like an owner, not an executor.

Tasks

Responsibilities

• Plan, launch, manage, and scale Meta Ads (Facebook & Instagram) campaigns (TikTok / Snapchat exposure is a plus)

• Own performance across multiple Meta ad accounts

• Drive budget allocation, pacing, scaling, and kill decisions

• Initiate and test new creative angles, hooks, and messaging

• Lead high-velocity creative testing (volume, iteration, fatigue management)

• Run structured A/B and multivariate tests across:

• creatives

• audiences

• offers

• funnels, pre-landers, and landing pages

• Analyze and act on core performance metrics: CPA, ROAS, CTR, CPM, CVR, EPC

• Optimize funnels, pre-landers, and landing pages to maximize EPC & profitability

• Brief and guide designers and copywriters using performance data

• Troubleshoot tracking & attribution issues (UTMs, Pixel, events, CAPI)

• Produce clear performance insights, reports, and scaling recommendations

• Collaborate with product, tracking, and ops - while owning results end-to-end

• Stay current with Meta platform updates, policies, and best practices

Requirements

✅ What We’re Looking For (Non-Negotiable)

You must have:

• 3-5+ years hands-on experience with Meta Ads (not general digital marketing)
• Proven experience managing €50K-€100K+ monthly budgets
• Clear ownership over:
• budget allocation
• scaling & stopping campaigns
• reacting to performance volatility
• Strong experience with creative testing at scale
• high testing velocity
• A/B frameworks
• fatigue management
• Performance mindset:
• you think in numbers, outcomes, and profit

➕ Strong Plus (Not Mandatory)

• Lead generation or dating vertical experience
• Affiliate or performance-revenue mindset, including familiarity with CPA, CPL, or RevShare models
• Funnel experience across pre-landers, landers, offers, and CRO-driven testing
• Experience using AI tools for creative ideation, iteration, or testing
• Familiarity with performance tracking tools such as Voluum, RedTrack, Hyros, or similar
• Exposure to additional traffic sources beyond Meta (e.g. TikTok, Google, Outbrain)
• Experience working in fast-moving performance or affiliate marketing agencies

This Role Is NOT For You If

• You only execute campaigns planned by others
• You rely entirely on designers for creative direction
• You avoid making budget or scaling decisions
• Your experience is mainly brand or awareness campaigns
• You can’t clearly explain your impact in numbers

Benefits

• Competitive base salary aligned with seniority.
• Attractive commission structure - uncapped upside.
• High-impact role in a growing, profitable performance agency.
• Strong learning, ownership, and growth opportunities.

Please send your CV in English - we look forward to hearing from you.