[Remote] Event Marketing Coordinator
Note: The job is a remote job and is open to candidates in USA. Customer.io is a platform that helps companies communicate effectively with their customers through various channels. They are seeking an Event Marketing Coordinator to manage and execute events across North America, fostering relationships and driving demand through engaging experiences.
Responsibilities
- Own Customer.io's North America events calendar - field events, hosted dinners, sponsored conferences, and virtual sessions
- Partner with the Events Manager and marketing team to define goals, audiences, formats, and success metrics
- Evaluate sponsorships, speaking slots, and new opportunities aligned to our demand and pipeline goals
- Own day-to-day logistics: vendor coordination, timelines, run-of-show, speaker prep, and on-the-ground support
- Manage registration flows, pre-event comms, and the attendee experience from first touch to follow-up
- Work closely with Sales, CS, Brand, and Content to keep every event well-scoped, on-message, and supported with the right assets
- Lead planning and execution of customer-focused events - hosted dinners, Suite Series experiences, and curated roundtables for our most strategic accounts
- Collaborate with CS and AM to identify and invite the right customers, build post-event follow-up workflows, and capture feedback that deepens relationships and supports expansion pipeline
- Identify opportunities to grow the customer event program and increase its impact on retention and advocacy
- Track event performance - registrations, attendance, engagement, and pipeline impact
- Share insights and recommendations to improve ROI and attendee experience
- Maintain documentation, templates, and repeatable workflows that make running events more scalable
Skills
- Located in North America
- 2+ years in event marketing, demand generation, or integrated marketing within B2B SaaS
- Experience running a mix of virtual events, webinars, and in-person activations
- Strong project management skills - you juggle timelines, tasks, and teams with ease
- Experience collaborating with Sales on event-driven follow-up
- Comfortable with marketing automation tools (Customer.io, HubSpot, Marketo, etc.) and Salesforce
- Understanding of lead capture, UTMs, attribution, and event funnel performance
Benefits
- 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family
- 16 weeks paid parental leave
- Unlimited PTO
- Stipends for remote work and wellness
- A professional development budget
Company Overview