[Remote] Mobile App Growth Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Everis is a new business focused on acquiring and improving small internet businesses and apps. They are seeking a Mobile App Growth Marketing Specialist to drive user acquisition and growth through various marketing strategies, including app store optimization, content marketing, and influencer outreach.

Responsibilities

• Grow mobile apps by increasing downloads, active users, retention, revenue, and profit
• Research users, competitors, keywords, creators, communities, and customer feedback to find growth opportunities
• Turn growth ideas into simple, trackable experiments across organic, paid, social, app store, partnership, email, and other channels
• Support app store optimization to improve visibility, conversion rates, rankings, downloads, and revenue
• Create marketing copy, content ideas, ad concepts, landing page copy, outreach messages, and campaign briefs that help acquire users
• Create and test promotional content for TikTok, Meta, and other social platforms to drive app installs, engagement, and profitable user growth
• Support influencer, affiliate, partnership, and paid marketing campaigns focused on profitable user growth
• Use analytics, app store data, ad platform data, customer feedback, and AI tools to understand performance and recommend what to do next
• Take on additional growth, marketing, research, creative, analytics, or operational responsibilities that help the apps get more users and become more profitable

Skills

• At least 1 year of marketing, growth, social media, app promotion, content marketing, influencer marketing, paid ads, ASO, or performance marketing experience required
• No degree required
• Intelligence, motivation, creativity, analytical thinking, work ethic, reliability, and ability to learn quickly
• Strong written communication and copywriting ability
• Good taste in marketing, messaging, creative, and user psychology
• Comfortable testing ideas, reviewing results, and improving based on data
• Highly organized and reliable
• Strong attention to detail
• Able to research markets, competitors, customers, keywords, and channels independently
• Comfortable using software tools and learning new systems quickly
• Able to create clear briefs, reports, content drafts, campaign notes, and repeatable processes
• Proactive, curious, and willing to take responsibility quickly
• Comfortable with fast feedback, fast learning, and high standards
• Some prior experience in marketing, growth, app promotion, social media, content marketing, influencer marketing, paid ads, ASO, email marketing, affiliate marketing, or a similar area
• A degree in marketing, business, communications, or a related field is preferred
• Familiar with AI tools, or highly motivated to become excellent at using them
• Experience with mobile apps, app store optimization, paid ads, influencer outreach, short-form video, analytics tools, or performance marketing is a strong plus

Benefits

• 100% remote work, with a preference for candidates based in India, Pakistan, or the Philippines.
• Flexible hours, as long as you communicate well, deliver reliably, and can overlap with the team when needed.
• The chance to work with talented entrepreneurial people.
• A high-growth environment where your contribution matters more than your age, degree, or traditional resume.
• The ability to make decisions and act like an entrepreneur inside the business.
• A culture where it is okay to fail if you are testing intelligently, learning quickly, and being honest about the data.
• Potential to meet with the team 1–2 times per year in a great location around the world.
• A role that can grow into broader Mobile App Growth, Growth Marketing Manager, ASO Specialist, Performance Marketing, Lifecycle Marketing, or Growth Lead responsibilities over time.

Company Overview