[Remote] Marketing Specialist
Note: The job is a remote job and is open to candidates in USA. ServiceMaster® Brands is a leading provider of residential and commercial services in restoration, cleaning, moving, and bioremediation. They are seeking a Marketing Specialist to partner with franchise owners, guiding them through local digital marketing strategies and ensuring they have the necessary tools and insights for growth.
Responsibilities
- Hold digital marketing vendors accountable for deliverables, quality, and performance to ensure campaigns meet franchisee needs
- Serve as a key communication link—sharing accurate updates with franchisees, internal teams, and the Digital Marketing Manager
- Partner closely with the Digital Marketing team to align strategies and maximize local marketing effectiveness across the network
- Understand each franchise’s goals, capacity, and performance expectations, reviewing dashboards daily to stay informed
- Analyze campaign performance and provide strategic recommendations to franchise owners during strategy calls, performance reviews, and ongoing discussions
- Coordinate meetings between franchisees and vendors, set clear expectations, and ensure smooth execution across all stages of campaigns
- Oversee campaign quality control, monitor progress from start to finish, and manage administrative tasks to keep all marketing efforts organized and on track
Skills
- Minimum 2 years of marketing agency or digital marketing experience
- Strong oral and written communication, including the ability to explain technical concepts to non‑experts
- Organized, detail‑oriented, and able to manage budgets effectively
- Solid understanding of digital marketing, including Google Ads, creative processes, and digital production workflows
- Working knowledge of social media, PPC, LSA, SEO, display, and email marketing platforms
- Strategic thinker with the ability to see the broader business and campaign objectives
- Eager to learn and adapt to new tools, platforms, and programs
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 1 – 3 years of experience as a SEO specialist
Benefits
- Medical, Dental, and Vision insurance starting the first day of the month after you’re hired
- Competitive 401(k) match to help you invest in your future
- Enjoy 15 days of paid time off, plus 10 paid holidays and 2 floating holidays to recharge and celebrate
- We’re committed to your development with career advancement and professional growth
Company Overview