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Director of Global Demand Generation

Remote · USA Full-time New today

Requirements • This role requires a strategic thinker and planner with a proven track record of developing and implementing innovative marketing programs that deliver measurable results, • 10+ years of experience in B2B demand generation marketing, • Proven track record of driving pipeline growth and revenue, • Strong understanding of funnel marketing, marketing automation platforms and CRM systems, • Experience with data-driven marketing and analytics, • Excellent communication and presentation skills, • Ability to collaborate effectively with cross-functional teams, • Able to be hands-on and independent when appropriate, • (Desirable) Experience in technology or SaaS companies, • Experience in driving demand for B2B financial companies, including mergers and acquisitions, • (Desirable) Knowledge of ABM (Account-Based Marketing) strategies, • (Desirable) Experience with a broad range of marketing tools (Analytics, Automation, CRM, ++), • (Desirable) Located in New York City, Minneapolis, or London What the job involves • We are seeking a seasoned Demand Generation Marketer to lead and execute multi-channel demand generation campaigns that drive pipeline growth and revenue for our B2B business, • Demand Generation Strategy: Develop and execute comprehensive demand generation strategies aligned with overall business objectives, • Campaign Execution: Lead the planning, execution, and optimization of multi-channel campaigns, including email marketing, content marketing, social media, paid advertising, webinars, and events, • Lead Generation: Drive high-quality lead generation through targeted campaigns and effective lead nurturing programs, • Sales Collaboration: Collaborate with the sales and inside sales teams to provide them with the tools, content, and insights they need to close deals, • Data Analysis and Optimization: Utilize data and analytics to measure campaign performance, identify trends, and optimize strategies for maximum impact, • Budget Management: Manage and allocate marketing budgets effectively to maximize ROI Apply Job!

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