Senior Brand Copywriter
About the position The Senior Brand Copywriter at Parisleaf is a pivotal role that combines creativity with strategic thinking to help purpose-driven brands articulate their identity and messaging. This position requires a seasoned writer with a strong background in brand development, capable of collaborating with various teams to deliver compelling copy that resonates with clients and their audiences. The role emphasizes quality, self-direction, and the ability to co-facilitate workshops and presentations, ensuring that the brand's essence is captured in every piece of communication. Responsibilities ? Research partner materials and competitive landscapes to summarize highlights and opportunities. , ? Co-facilitate discovery interviews with problem-finding, insights, and opportunities in mind. , ? Write executive summaries to capture research insights and analysis. , ? Work with teammates to co-facilitate collaborative workshops with clients. , ? Establish the who, what, and why it matters of campaign messaging guidelines. , ? Develop strategic recommendations for naming, messaging, and identity design. , ? Facilitate transitions from verbal to visual milestones with designer(s). , ? Collaborate with design to establish core and directional ideas. , ? Share keen observations, opinionated viewpoints, and objective feedback with teammates to ensure our solutions are world-class. , ? Develop thorough guidelines to help our client partners understand how best to channel and activate campaign brands. , ? Export assets (e.g. file formats) with accuracy and clear versioning. , ? Organize folders, files, libraries, and directories for quick findability, optimized collaboration, and detail-oriented workflows. , ? Use the Google suite and other collaborative tools to optimize brand assets for our partners. , ? Activate our Brand Foundation work in creatively informative, engaging, and effective ways. , ? Communicate well in written and verbal contexts ? especially in presentation formats. , ? Showcase our portfolio of work through captivating case studies. , ? Market our work with intriguing messaging for social media platforms. , ? Share expertise through short- and long-form thought leadership in an effort to help us expand our reach and further grow partnerships. Requirements ? 10+ years of experience in a writing role, preferably in a brand agency setting. , ? Proven ability to write compelling copy that inspires action and communicates brand essence. , ? Experience in developing competitive analysis, core positioning statements, voice and tone, and content strategy. , ? Strong collaboration skills to work closely with designers and other team members. , ? Excellent presentation skills and the ability to communicate effectively with clients. Nice-to-haves ? Experience in nonprofit branding or fundraising campaigns. , ? Familiarity with digital marketing and social media strategies. , ? Knowledge of psychological principles related to branding and consumer behavior. Benefits ? Full-time remote work opportunity. , ? Supportive and collaborative team environment. , ? Commitment to diversity and inclusion in hiring practices. Apply Job!