Director, Product Management Commercial Water Heating - REMOTE
About the position At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we're powered by creators, thinkers and makers who believe that anything is possible and that there's always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together. The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities. Interested in joining us on our journey? GE Appliances is seeking a dynamic, strategic, and entrepreneurial leader to spearhead the creation and execution of the product strategy for Commercial Water Heating - a new product category for the company. This individual will play a pivotal role in shaping the future of our Heating & Water business by identifying market opportunities, defining the go-to-market approach, building product roadmaps, and collaborating cross-functionally to bring innovative solutions to life. As the first product management leader for this category, you will act as a general manager and be responsible for setting the vision, establishing category goals, and ensuring execution from concept through commercialization.
Responsibilities
- Develop a comprehensive category strategy for commercial water heating, including market analysis, competitive benchmarking, customer segmentation, and business case development.
- Define entry strategies including build vs. buy vs. partner decisions.
- Establish and communicate a compelling vision and value proposition for GE Appliances in the commercial water heating space.
- Own the end-to-end product lifecycle from concept through launch and post-launch optimization.
- Define and prioritize product roadmaps, leveraging voice-of-customer insights, market trends, and emerging technologies.
- Partner with engineering, operations, sales, marketing, supply chain, and service teams to align on execution plans and ensure flawless product delivery.
- Lead business reviews and update stakeholders across the organization on progress, performance, and pivot plans.
- Conduct extensive voice-of-customer (VoC) research with commercial customers, specifiers, and channel partners.
- Translate market needs into actionable product requirements and innovative solutions.
- Develop financial models and business cases to justify investments.
- Establish KPIs and track performance metrics to ensure financial targets are achieved.
Requirements
- Demonstrates exceptional leadership skills, managing a major job area with a large team of highly specialized professionals and/or multiple teams led by managers or supervisors, fostering a high-performance culture.
- Manages and implements key strategic goals for the function, ensuring measurable contributions to the function's results and alignment with organizational objectives.
- Formulates short to mid-term operational plans and strategies (1-2 years), effectively translating strategic goals into actionable plans that drive operational excellence.
- Proficiently works through difficult and often complex problems, leveraging expertise and strategic insight to achieve effective solutions.
- Influences business decisions made by functional leadership, as well as others outside the function, regarding policies, practices, and procedures, demonstrating persuasive communication skills.
- Demonstrated ability to work effectively within a cross functional team.
- Possesses practical knowledge in leading and managing the execution of processes, projects, and tactics within a function, ensuring efficient and effective delivery of results.
Nice-to-haves
- Knowledge of PIM, Pricing & Marketing, PSI, iNPI, OBIEE & Product Distribution.
- Proficient in research, planning & forecasting.
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