[Remote] Counsel, Marketing and Advertising
Note: The job is a remote job and is open to candidates in USA. OpenLoop is a telehealth company committed to bringing care anywhere through innovative solutions. As the Marketing and Advertising Counsel, you will provide legal guidance on advertising and marketing compliance for healthcare-related content, collaborating with various teams to ensure regulatory adherence while supporting business growth.
Responsibilities
- Serve as a legal subject matter resource on advertising, promotion, and marketing compliance matters related to healthcare, telehealth, pharmacy, wellness, and FDA-regulated products/services
- Partner closely with Marketing, Growth, Product, Clinical, and Compliance teams to review and advise on consumer-facing materials across multiple channels, including: Paid media (Google, Meta, TikTok, etc.), Website and landing pages, Social media content, Email/SMS campaigns, Podcasts and video content, TV/radio spots, Influencer and affiliate marketing, Promotional campaigns, contests, and sweepstakes
- Participate in and support a collaborative legal/compliance/marketing review process that enables scalable and compliant campaign execution
- Provide practical, business-oriented legal guidance balancing regulatory requirements with growth and speed-to-market objectives
- Help develop and maintain marketing and advertising compliance playbooks, templates, and guidance materials for internal teams
- Monitor and advise on changes in FTC, FDA, telehealth, privacy, and healthcare advertising regulations, enforcement actions, and industry trends
- Conduct trainings and provide ongoing guidance to internal stakeholders on marketing compliance best practices
- Identify potential regulatory or reputational risks in campaigns and partner cross-functionally to develop solutions
- Support strategic initiatives involving new healthcare offerings, products, and partnerships from a marketing and advertising compliance perspective
- Other duties as assigned
Skills
- Juris Doctor (JD) from an accredited law school and active membership in good standing with at least one U.S. state bar
- 4–7+ years of experience practicing FDA, FTC, healthcare regulatory, advertising, or promotional law, preferably within healthcare, digital health, telehealth, pharmacy, wellness, or consumer health industries
- Strong knowledge of FTC advertising regulations, FDA promotional guidance, and healthcare marketing compliance requirements
- Experience advising on consumer-facing healthcare or regulated-product marketing across digital and traditional media channels
- Strong business judgment with the ability to provide practical, solutions-oriented guidance in fast-moving environments
- Excellent communication and stakeholder management skills with the ability to collaborate effectively across legal, marketing, product, compliance, and executive teams
- Highly organized and detail-oriented, with the ability to manage multiple projects and deadlines simultaneously
- Comfortable operating independently in a rapidly scaling organization
- Experience building scalable review processes, templates, or operational guidance
Benefits
- Medical, Dental, and Vision plans
- Flexible Spending/Health Savings Accounts
- Flexible PTO
- 401(k) + Company Match
- Life Insurance, Pet insurance, and more
Company Overview